These are the logos that I created for the paper when I was asked to submit a 2013 version of my original design to Emma Bryant.
The Editor decided to use the top image, but I myself preferred the middle image as I had used typography better in the image I thought, but it wasn’t my decision.
In preparation for the work experience interview, the Carmarthen Journal asked us all to decide between three topics and create some elements for a newspaper story on it.
The topic I chose to look at was Remembrance Sunday 2014.
The elements I decided to create for it were a logo and a front page to mark 100 years since the start of WWI.
This is the design that the Editor, Emma Bryant and the Swansea Life Editor, Sian David, were very impressed with. They said it was professional, clean and they said I had a good eye for print publication.
A few days later, my Lecturer received an email from Emma Bryant, asking if I could modify my design to one suitable for them to use for 2013, for the relevant articles.
From there, I created a few more logo designs suitable for 2013 (see next post), then a few days later, I received the news that I got the work placement.
This is another piece I created for the Carmarthen Journal during my time there.
These are called Website References, they are inserted next to stories that customers can read more about on their website.
The different symbols connect to different sections of the website – for example, the snowflake indicating weather reports, the speech marks indicating where users can comment on stories etc.
I decided to keep red as the colour throughout because the main colour on the website is red and the reader can associate the two colours together. Also the boxes would be immediately recognised after a time as the reader would begin to associate over time the colour surrounding it.
I attended a 10 week work experience placement between November 2013 and February 2014 to gain experience in the publishing industry. Whilst on the experience, I created multiple logos and page layouts for print.
One of the first tasks the Editor, Emma Bryant, had me do was create a logo as part of a bid to rebrand Carmarthenshire Council’s Actif Sir Gar/ Active Carmarthenshire leisure sector.
Considering this was the first time I had created a logo in such little time (2 days), and it was my first piece for the Carmarthen Journal, I believe I did very well.
Emma Bryant commented on it, saying that it looked sleek, professional and relevant.